Rachel Matthews Media AS
Wednesday, 1 May 2013
Friday, 19 April 2013
Question 6 - how did you attract/adress your audience?
I Firstly attracted my audience by the genre of my film the
age limit would have restricted this and would have directed people into
working out what this film is about. Secondly the catch name of ‘have you heard?’
I chose this as I felt it had many question behind it making people intrested
and wanting to see what the film was actually about.
There are many ways I
would go about trying to attract my audience if this film was to be going into
real cinemas etc. Firstly I would focus on the actors and actresses who will be
in my movie, trying to get big people to act in it which would draw in a wider
audience. Blockbuster actresses such as Ryan Gosling and Amanda Seyfried are
the kind of people I want, (well know). Having people like this will sell my
film to bigger companies more along with a bigger visual audience. This would
be a big factor of trying to attract a good audience.
Another way would be using good advertisement, making sure
the movies trailer would be outstanding against the rest, along with good film
posters et, bringing back the fact about having famous actors/actresses in your
film they will be useful to grab people attention if seen in the trailer or
posters seeing the film before people have even watch the trailer. bellow are some film posters as an example of these famous actors and actresses attracting a wider audience.
Question 4 - Who would be your audience for your media project?
Due to the thriller/horror genre my main target audience is young/middle
aged males. This is because of the thriller kind of feel. Also this may also be
aimed at the same age women because of the chick flick feel in it too, although
the genre isn’t a chick flick aspects of the film fall into that category such
as the ‘dumb blonde’ and stereotyped character. This therefore means my film
will get a wider audience.
I Think they type of people who would come to watch this
film would be the people who would usually go to see a film that would be on
edge and rather mainstream. I don’t think this movie would fit people of a
younger age as it may be complicated for them with all that is going on. Also
there would be an age limit of 12 maybe 15 which would create a barrier for
younger views. Id set this age limit on it as I feel that’s what would be
suitable. I believe this movie will be most popular in the UK and America where
there are main ‘blockbusters’ and would be shown in as many cinemas as
possible.
What kind of media institustion might distribute your media product and why?
I would aim to get my movie into and distributed by a
mainstream company such as universal studios. The target audience would be for
people who watch main stream films and that would maybe look to see what these
mainstream companies are working with. In order for my film to get the audience
I want I need to and getting my film to be seen by many people as possible I need
it to go through a bug main stream company. Looking into my research companies such
as fox and Sony did a great job in 2006 getting their films into the top 20 films
of the year. Even though this statistic is a little out dated the results still
kind of lay in the same form.
The genre of my film fits into the mainstream band best as it
would be a Hollywood fit kind of film. I would aim for the film to be seen as a
‘blockbuster’ as the mainstream films have the biggest audience. Escapism is
one of their main reasons to go to the cinema and they successfully draw people
in due to trailers mainly the genre of the story.
The marketing elements would be
-
Genre
-
Attached talent (director / cast)
-
Identifiable audience
-
Date
-
Quantity
Question 2 - how does your media product reprent particular social groups
Each of my characters represent different kinds of people. Beginning with the character male character who is not named in the opening scene, he is a mysterious character whom no one knows anything about the age of the man and the way he is dressed and p-resents himself with broad shoulders walking tall places him as an important person who can come across as intimidating and scary. Small things such as the way he walks and his facial expressions help portray this look and feel to the character, the3 way he doesn’t speak means he is being purely judged by the way he looks.
Secondly there is Jess who is the typical blonde stereotype who come across as rather ditsy a in her own world. In most of the horrors I watched such as cabin in the woods there is one of these stereotyped blondes so I went along with the same idea, this may help set the feel of the genre. Although this is the character I directed to go and look around for ‘something to eat’ so this is kind of going against her stereotype of a scared fragile little blonde girl but straight away as she sees the figure at the door her scream and running fits her usual stereo type falls back into place.
Next there is Katie who comes across as confident teenage girl. She is the ‘cocky’ character who comes across as not being scared, usually you would find another character like this in a horror/thriller who ends up becoming the target just like in the film scary movie which is a mick take of the film scream. This brings an element of comedy into my film which would be uncovered as the film carries on.
The final character Lauren is a worried and panicked teenage girl. She is the opposite to the character Katie and is the one who panics the most. These characters are represented like many teenagers in society today, you usually come across a couple of friends that completely contradict one another in their appearance and behaviours. This gives the film more of a chic flick feel that changes the genre slightly having these characters may lead to a rider range of people as a target audience.
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